Customer Identification

Remember the ‘Right to be Forgotten’ – GDPR Series

Remember the ‘Right to be Forgotten’ – GDPR Series

With just over 10 months left on the ticking clock that is the remaining GDPR preparation time, we move on to the ‘ right to erasure ’, more commonly know as the ‘ right to be forgotten ’. Continue reading →

Posted by Ben McDermott in Consumer Relationships, Customer Identification, Data Privacy, Data-Driven Marketing, GDPR, 0 comments
Insane? Marketing Middleware helps Brand Value!

Insane? Marketing Middleware helps Brand Value!

Leading brands understand that it is not just your digital strategy that matters; implementation is key to successful customer engagement. Central to that implementation is the right marketing middleware…
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Posted by Dirk Rohweder in AdTech, Customer Identification, Data Privacy, MarTech, 0 comments