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Four GDPR Opportunities for Publishers

Four GDPR Opportunities for Publishers

Beginning a series of posts, we sketch out four opportunities that the GDPR might open for publishers by allowing them to leverage their first-party data and the direct relationship with their users. Continue reading →

Posted by Nico Pizzolato in GDPR, 0 comments
Remember the ‘Right to be Forgotten’ – GDPR Series

Remember the ‘Right to be Forgotten’ – GDPR Series

With just over 10 months left on the ticking clock that is the remaining GDPR preparation time, we move on to the ‘ right to erasure ’, more commonly know as the ‘ right to be forgotten ’. Continue reading →

Posted by Ben McDermott in Consumer Relationships, Customer Identification, Data Privacy, Data-Driven Marketing, GDPR, 0 comments
GDPR – A New Opportunity in the Digital Marketing Journey

GDPR – A New Opportunity in the Digital Marketing Journey

New EU data protection regulations – the GDPR – has caused turmoil in the marketing world. But does the upheaval compliance will cause hide new opportunities for data-driven marketers?…
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Posted by Ben McDermott in Consumer Relationships, Data Privacy, Data Security, Data-Driven Marketing, GDPR, 0 comments