customer relationship

Building a Trustful Data Environment with Customer Data

Building a Trustful Data Environment with Customer Data

With consumer trust and understanding of customer data use confused at best, it is imperative that companies build a trustful data environment to strengthen their customer relationships…
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Posted by Nico Pizzolato in Consumer Relationships, Data Privacy, Data Security, Data-Driven Marketing, 0 comments
Insane? Marketing Middleware helps Brand Value!

Insane? Marketing Middleware helps Brand Value!

Leading brands understand that it is not just your digital strategy that matters; implementation is key to successful customer engagement. Central to that implementation is the right marketing middleware…
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Posted by Dirk Rohweder in AdTech, Customer Identification, Data Privacy, MarTech, 0 comments