ICO claims that the ad tech industry is violating data protection laws. What can be done so online advertising can flourish in the face of increased scrutiny? Continue reading →
regulation
Digital Identity: Why Getting It Right Is Getting More Difficult
With Akamai’s recent acquisition of Janrain underlining the importance of identity management and data privacy to enterprise clients, we take a look at why digital identity is this year’s hot topic… Continue reading →
A Publisher Roadmap: From GDPR to ePrivacy
In our second article for Mobile Marketing’s Digital Expert Panel, we look at what the future looks like for publishers, and how a publisher roadmap for navigation of the new regulatory landscape from GDPR to ePrivacy might look…
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Remember the ‘Right to be Forgotten’ – GDPR Series
With just over 10 months left on the ticking clock that is the remaining GDPR preparation time, we move on to the ‘ right to erasure ’, more commonly know as the ‘ right to be forgotten ’. Continue reading →
Digital Advertising and the Politics of Ad-Blocking: a Wake-Up Call?
As the ad-blocking war rages on, are advertisers beginning to wake up to feedback from their audience? Is this the wrong to make the industry right?… Continue reading →